I am so very excited to share my newest fabulous photography find with you!
I am a sucker for beautiful photos and usually try to check out the photographers who purchase items from my shop when I have time. So that’s what I was doing when I recently stumbled upon Pautography! I was immediately drawn to Pau’s unique and fresh style of photography and after seeing her creative shots and bubbly personality, I knew I had to share her work with you guys!
Pau was nice enough to answer a few questions about her business and let us in on a few of her photography secrets! Enjoy!
Tell us about yourself and how Pautography got started…
Well, my name is Pau (pronounced like a dog’s paw), and I live here in Charlotte, NC. I’m currently a happiest pup mom of 3 (Cupcake 3 years old, Chester 2 years old, and Tofu 4 months old), a caring girlfriend, a loyal friend, an adventurous cook, and an avid light catcher Beside chasing after children and making people giggle at my photo sessions, I also work in an IT department as a telecommunication analyst. My mother is a teacher and a photographer, and I used to follow her around to all kind of events growing up, so photography has always been in my heart. My very first “session” was when some very special friends were expecting their first baby and asked if I could photograph a maternity session for them. We spent a bit over 2 hours of fun and amazing time at two locations, and after some incredible memories were captured, voila!–Pautography was born!
You seem to have a lot of energy and enthusiasm when it comes to your photos. How do you keep from getting overwhelmed?
I can honestly say with all of my heart that photography simply makes me happy. I get so overly excited behind the lens just to be able to see my friends (clients) express themselves (mostly pretty smiles on their faces, hugging, kissing, and holding hands, and even sometimes pouting and crying kids, but that’s the part of being natural!). Knowing I’m able to capture that moment that they can forever cherish is what keeps me going, and the awe’s and ahh’s when I see the “Sneak-a-Peek-a-Boo” previews are just priceless to me, so I say I have a lot to inspire me and to fuel my energy.
One thing I love about your photos is how the color and light just seems to pop. Tell us about your post-shoot process.
Thank you so much! I love the vibrant and lively colors myself! I use Lightroom to adjust lights and colors, and I’m picky about my photos (probably not a bad OCD haha) to go over them again in Photoshop CS5 before I put watermark on each of them
Something unique that you offer is “Pawtography” a spin off of your name to capture pets. So cute! What do you love most about working with animals?
I’m a huge animal lover! I recently adopted Tofu (my 4 months old basset hound mix puppy) from a local organization called Tails of Hope (www.tailsofhoperescue.org
) and also started working with the rescue group offering the new adopting family a free portrait with their newest family member(s) once they adopt a puppy or cat from Tails of Hope. I’ve photographed puppies so far, and from the experience, I love that they have a mind of their own (just like children) and would express exactly how they feel at the moment. It’s definitely fun to meet new pups and their people
and to see how everyone’s interacting during the shoot (and I get to run around with them, too!)
I also love your couples portraits. How do you get your clients to loosen up and be comfortable around you?
I love “lovebirds” sessions! I call those my double jackpot: I get to do what I love and being around people who care so much about each other and display their affection in front of my lens! Every couple is different of course, but I think showing them that it’s ok to be silly and giggle about anything helps a lot. I usually work on getting to know my clients and talking about how they met, their engagement, how exciting wedding planning is going, etc and simply let them know it’s ok to be flirting and whispering sweet nothings in front of the camera. (The whispering part is usually the trick to get them to giggle, so that’s perfect for capturing the pure, natural smiles and laughs.)
What lessons have you learned from marketing your photography?
Marketing is super important! I was lucky to have my designer as my best friend who taught me about branding and created my company logo for me. Since my business is fairly new, I am still building my client base, and so far it has been simply word of mouth and Facebook (free marketing tool with the biggest connection!). I can honestly say I have the best group of clients whom I can call friends and family that really care about me and my growth, so they’re my biggest Marketing and Referral team!
If you could give one piece of advice to a new photographer, what would it be?
Don’t give up! I got to a point of my photography career that I thought noone likes my photos or style, and my patience was running low because I wished everyone would book here and now, but the thing is that photography business takes time. You also have to be your biggest fan and value your art, and when others see that, they can cherish it as well
A huge thank you to Pau with sharing these answers with us!